The term "Modern Performers“ refers to young urban high achievers. These people are well educated, they strive for success in their careers, and are well connected, holding key positions in economic and state authorities. Despite being rather open to current global developments, they have rarely been targeted by development education. Our project Lifestyle + MDGs aimed to change this. We therefore developed 24 innovative methods to present development educational topics to Modern Performers. The material we came up with ranged from ice-scratchers for cars with messages on climate change to sustainable smartphone apps.
Mini Manual (German)
2010 – 2013
Instituto Marquês de Valle Flôr (IMVF), Salesian Missionary Voluntary Service/Youth for the world (SWM), EDUCON CZ, DEAB, Cetpro Don Bosco Majes
This project was implemented with the financial support of the European Commission and the German Federal Ministry for Economic Cooperation and Development.